Small choices can make big differences. Caleb Francis chose to study American Sign Language in high school rather than French or Spanish. Watch the result. According to this 2016 video report, Caleb chose ASL for his high school second language requirement, rather than French, or Spanish. He likes being different, but he had no idea the impact it would have in his job at Taco Bell. They really mean it when they say, “think outside the bun.”